Monday, 12 March 2012

In what ways does your media product use, develop or challenge forms and conventions of real media products?




1 - My first image is taken from my introduction and first scene of my soap opera trailer. It immediately introduces the channel that my media product will be broadcasted on, as it say 'BBC' at the bottom in this introduction. This is for the audience to know that which channel this soap will be broadcasted on straight away and they will remember the channel. Soap opera's are always recognised by which channel they are on, for example, people know that Eastenders is on BBC one and Emmerdale is on ITV 1. The audience recognise this and therefore remember that the soap will be broadcasted on this channel. This also makes my trailer appear to be real as real soap opera trailers also have the channel on them so therefore I have used a convention of soap trailers within the first few seconds of my trailer. In order for the audience to remember the logo of 'BBC', I have placed it at the beginning for a few seconds and also at the end when we have a voice over which says 'Conway coming soon to BBC one'. This will be refreshed in the audiences' minds after they have watched the soap trailer. It also gives them the soap opera's name as well as the channel that it will be broadcasted on.

2 - My second screen shot is also taken from the beginning of my soap opera trailer which shows the mise-en-scene. I decided to use a train station in my soap opera trailer as it is a conventional setting for a soap opera and also represents realism. Mise-en-scene is a key convention that we need to use throughout our soap trailer as it is what real life soaps use. In real life soap opera's, mise-en-scene are often repeated throughout the program as it helps the audience understand the story line of this character(s) and their journey. For example, in my soap opera trailer the girl is obviously been seen as a young mother with her child and a suitcase which can show that the girl has ran away. This leaves the audience intrigued in her story and they will want to know more about her and her life. Therefore, my mise-en-scene in my soap opera trailer has the conventions of real soap opera's.

3 - My third shot is an example of the titles screens I added into my soap opera trailer. This is to help the audience understand the characters story lines more clearly. I have emphasised the word 'New' throughout the majority of these titles screens. This is because I want the audience to know that this is a new TV soap and it is exciting. They will want to see the story lines of the characters lives. Also, the emphasis on the word 'New' shows that their are new beginning, endings, choices and events that are happening and will occur during this soap trailer. This will attach the audience's attention as they will want to see the realism of each character's lives throughout this soap which the audience may be able to relate to which will make the audience feel involved with this new soap opera. In my soap trailer I have five titles screens overall which are connected to each of the individual characters as they are introduced throughout the trailer. This photo shows a teenage who has made or has to make a new choice as she is pregnant. This is shown by the title screen which shows, 'New Choices'. This titles screen in particular represents the new choice of a a young teenager having a baby. There are people within the target audience who will go through this in real life situations which they can therefore relate to this character in my soap opera trailer. New choices, however, could be any new choice that a person has to make within their lives, which the audience will relate to. All of my titles screens start with the word 'new' as it will also show the audience that this is a new soap opera. These titles screens are all conventions of real media products and has a sense of realism with this.

4 - My fourth shot is to show the effects I used when editing my soap opera trailer. With the use of Apple Mac PC's, I have a wide range of effects and transitions that I can use to editing my soap trailer whereas I didn't have these when using Adobe to edit. The effect I have used on this particular long shot is called a radial effect which makes the screen appear like a fish-eye view. Using effects and transitions made my soap opera trailer's pace faster and the soap trailer more exciting, which is a convention of a real media product that we have used. This shot and effect connotes a sense of confusion as this shot shows the story line of two girls who are lesbians although as the trailer goes on the confusion of the love triangle appears. This could relate to some of the audience as they could be confused with who they are in love with as well as these characters in the soap trailer.

5 - My fifth image represents a sense of realism within my soap opera trailer. With the couple Mark and Toni having an argument about an issue that has occurred connotes realism and gives the audience this as it happens in real life and real media products. This is also a shot of our love triangle between two young girls and a young boy who has just discovered this love triangle. This is conventional of real media products and real life issues which deals with social issues. These issues are issues such as sexual identity, young love, peer pressure, which the audience can relate to. To add to my mise-en-scene, this scene is filmed outside a pub. Soap opera's often have pubs in them and this is usually a place where people gather, gossip or where some drama happens, for example, fights, arguments like this scene in my soap trailer. This is also conventional of a real media product.

6 - Shot 6 shows the variations of camera shots that I used throughout my media product. This shot of Eva picking up her bag shows that we varied our camera shots. This shot is a love angle shot that we used which is a convention of real media products. Real media products usually use these low angle shots to make a person appear small, endangered or vulnerable. It shows that the bag is an important part of this characters story as she is running away. This shot also shows the audience more mise-en-scene which allows them to receive more information about this character and this scene.


7 - In shot 7 I wanted to show a variation of age with the Grandparents and their grandchild getting out of the car. Even though this soap is targeted to the younger generation, I wanted to have a variation of ages within our characters as our soap could therefore be appealing to other ages and a wider audience. It is important for the audience to be able to relate to some stereotypical characters in my soap trailer. Therefore, having a mixture of age widens the range of audience and the soap opera also has the conventions of real media products with these characters.


8 - This shot shows a stereotypical character. A convention of characters is shows throughout my trailer, for example, this is the stereotypical bad man character. The audience can relate to the characters in the soap opera trailer which gives the audience a sense of realism throughout the soap trailer. Using stereotypical characters makes this soap seem more realistic and is more conventional of real media products.



9 - The end sequence is one of the main conventions of media products. With this end sequence it gives the audience information about my soap opera trailer and makes this media product seem more realistic. Having this end sequence appearing like a real media product gives the audience a sense of realism. Changing the colour from the stereotypical BBC one's red to blue makes the soap different and shows the audience that it is brand new. This will make the audience want to watch this new soap as it shows it is new and exciting.

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